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Lupus Now

Lupus Now® Magazine

Lupus Now® is the first-ever national magazine for people with lupus, their families, and lupus health professionals. Lupus Now® is circulated three times a year to over 85,000 homes and physician offices. Lupus Now® is:
  1. The leading lupus reference magazine for physicians and other healthcare providers.
  2. The only magazine dedicated solely to people with lupus and their families.
  3. The magazine to turn to for life enhancement features, education and style.

 

 

Lupus Research

"Life Trials" @ KU with Dr. Kevin Latinis

http://www.clinicaltrials.gov/

 

Information about lupus within the media.

Momentum continues to build for lupus media placements. Last week, we shared with you information about a segment on NBC Nightly News with Brian Williams about young caregivers which featured a single mother with lupus and her child’s efforts to assist with her care and household responsibilities. A link to access the on-line video of this segment is provided below:

http://www.msnbc.msn.com/id/12188835/

In addition, Monday morning’s edition of ABC’s Good Morning America included a report on a clinical study of stem cell transplantation as a therapy for severe lupus and MS. This study is being conducted by Dr. Richard Burt at Chicago’s Northwestern University. A link to the on-line video of this segment is provided below:

http://abcnews.go.com/Video/playerIndex?id=1825674

In addition to the Good Morning America segment, the LFA website and the Lupus Now® Research Update e-Newsletter include articles about the New England Journal of Medicine paper on the results of Dr. Burt’s study.

http://www.lupus.org/webmodules/articles/anmviewer.asp?a=380&z=16

http://www.lupus.org/webmodules/articles/anmviewer.asp?a=434&z=31

In January, the LFA was designated to be the beneficiary of the TODAY Show annual Green Room Book auction on e-Bay. The auction raised $34,107 for lupus research and provided excellent visibility for lupus on the nation’s number one morning television show.

http://video.msn.com/v/us/msnbc.htm?g=f6cd85b0-a0d1-4280-8e1f-51c02a3fb0ff&f=00

These are three very significant media placements for lupus on major television networks.

The April issue of Town and Country magazine includes an article about lupus, including quotes from Kelly Jean Drury, an LFA spokesperson and member of the LFA, Illinois Chapter Board of Directors, Karen Evans, a member of the LFA National Board of Directors, and Dr. Joan Merrill, LFA Medical Director and Member and Head of the Clinical Pharmacology Research Program at the Oklahoma Medical Research Foundation. An upcoming issue of Self magazine will include a story about skin manifestations of lupus.